This is Apparmo's definition of AR as literally taken off their website:
"Augmented Reality is the merging of real-time, real life images with digital content (like a video clip or 3D animation) usually experienced via a smart device camera using a mobile app like Apparmo's Yo2mo Window & our new product soon-to-be-launched KlipAR."
If you're a visual artist, photographer, writer, author, poet, (indie or not) publisher you will notice the similarities and/or metaphors that can be generated by such a description.
As an author (writer/poet), art lover and media passionate individual myself, I see the poetic side of AR and at the same time its amazing impact as a unique marketing tool.
Imagine the creative process of an artist, often starting from real life images-experiences, developing in a turmoil of heart and soul waves, mixed with dreamy influences, colours, shapes and "3D" emotions... Picture that moment in time, when immersed in creation, we feel that complete sense of achievement. That inspiration/idea comes to life and becomes an eternal "link" with our artistic vibes, culminating in the moment we share our creation with the world!
That's how I felt when I saw this video for the first time, my eBook cover becoming a video trailer, connecting to my website, my Amazon page, my poems! Every aspect of my marketing efforts as an indie poet/publisher/author concentrated in one App, taking life with music (PoeticBeatz track "Riflessi") and images (Photography by Anna Simi).
LauraLME, Verses In Motion, PoeticBeatz and Anna Simi thank The Apparmo Team
Check out this video:
For an initial free consultation on your AR App, please contact Apparmo
A musical journey that will take you from the conscious parts of your being, passing through the parallel lines of your soul, leading you to the unconscious maze of dreams and to the waves “beyond” where “the invisible becomes essential”
The marriage between poetry and music has been with us for centuries. This reviewer discovered another excellent example of this with a collection of music, released in 2011, called “Absolute Gravity” by PoeticBeatz. This is a collaboration between Laura Lme (Poet) and Tom Cloverfield (Producer). For this production they also brought in the voice and music of Cass Ferre. This trio presents to us world class pieces of electronic beats.
The music presented by Cass Ferre on each track causes many emotions in the first six tracks. “Life” starts with a dramatic feel that carries on throughout this collection. This theme of music is mixed beautifully with the elements of classical music, “Dreams” and “Tears” bringing a dreamy, romantic feel.
The vocal talents of Cass Ferre are sincerely showcased on the tracks, “Moments” and “Whispers”. The harmony voices added to each track will leave you entranced with the music and vocals that accompany it. The production and arrangement of Tom Cloverfield is truly highlighted during these tracks.
Not to be lost without this excellent collection are the words of Laura Lme. There are subjects of spirituality, growth and romance. The team of Cass Ferre and Tom Cloverfield never let the words come to us unclear or muffled. You clearly can hear what the message is.
To this reviewer, the highlight of this whole package of music is the closing tracking, “Absolute Gravity”. Sung by Laura Lme against the music provided by Tom Cloverfield gives a positive message while giving a huge club feel.
“Absolute Gravity” and its mixes will keep you weaving and bobbing in the clubs or at home with the world class production given to it. For anyone that is a fan of this music this package is just for you.
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In “Absolute Gravity”, Laura LME reinvents her poetry as the lyrical interposition to hypnotic grooves.
“Against a range of electronic music Cass Ferre and Tom Cloverfield – which traverses house, trance, drum and bass, chillout, and more – Laura’s verses become ethereal, almost instrumental in quality. The effect is rhythmic and mesmerizing, a gorgeous mix of words and music that is at once introspective, contemplative and yet exuberant and richly aural, with the potential to capture an entirely new audience for poetry.” Author, Poet Samuel Peralta aka Semaphore
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“Absolute Gravity is a superior fusion of pulsating electronic grooves mixed with brilliant, sublime poetry.
The tracks blend cohesively with a common thread of rolling melodies and intimate ambiances creating a perfectly sonic, gravity defying experience. This release will surely be on constant rotation in my player.” - DJ Chicken George (Peddlin’ Jazztronica!)
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“Absolute Gravity” is an absolute delight. Laura LME’s intelligent poetry is brought to life in her new “Absolute Gravity”
recording, a unique spoken word and music collaboration. She reads her poem with Tom Cloverfield’s music in an audio dance that pulses with her realizations. When she repeats “everything brings me back to you” with absolute gravity, I can feel the movement of her spirit in her beautiful and haunting voice.
Setting verse into motion is one of Laura LME’s gifts I have come to love.
She creates a new genre for sharing the poet’s inner world.” J.J. BrownPoet Writer Author
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“Wow! Totally hypnotic and utterly engrossing. It’s impossible to do anything else when ‘Moments’ is playing; an all absorbing aural experience. Got to get your album. Outstanding.” Richard Wiseman Author
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* ”Ottimo esordio anche nel mondo della musica!. Un album, questo, che merita di scalare le vette delle classifiche di musica lounge e non solo!! Parole e musica stupende sulle quali auguro a Laura un grande avvenire anche come produttrice musicale!” Ivan Iacobucci DJ Producer On-Air Personality
* Translation: “Great debut in the music world! This is an album that deserves to climb the top of the charts, of lounge-chillout music and not only that! Words and Music are beautiful! Wishing Laura a great future in the music industry!” Ivan Iacobucci
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* ”È come entrare in una navicella spaziale che ti accompagna nel viaggio interiore alla ricerca del tuo vero potere, è un suggestivo suggerimento ad aprire i tuoi occhi, vivi l’emozione della crescita verso l’assoluto. Una molteplicità di emozioni e sensazioni che si susseguono dentro di me. Consiglio l’ascolto con gli occhi chiusi per agevolare la naturale apertura della nostra mente verso le vere sensazioni che PoeticBeatz ci hanno voluto comunicare. Sono certo che è la strada giusta per un grande successo, attendo nuove
emozioni da scoprire grazie al vostro Sound!
Be Absolute… be Gravity… Be Absolute Gravity!” Francesco Dettori Business Editor, Più Salute & Benessere Magazine
* Translation: It’s like entering a space ship, leading you to travel towards the discovery of your true inner power, it’s like a clear suggestion to open your eyes and live the emotional growth towards the “absolute”. A multitude of emotions and sensations arise… I suggest to listen to this track with your eyes closed to help the natural opening of our mind towards the true sensations that PoeticBeatz want to communicate, I’m pretty sure they are on the right road to a great success! Looking forward to listening to more PoeticBeatz tracks, feeling and discovering new emotions thanks to their sound! Be absolute…
